What is Ghost Mannequin Photography?
Ghost Mannequin Photography is a simple and powerful post-production technique for apparel product photography.
The ghost mannequin or invisible mannequin effect lets you take multiple photographs of a product on a model or mannequin. It then combines them to create a realistic image where your product is the primary subject.
Customers need to see the shape of the product they are purchasing. Dull displays give an incorrect shopping experience. Customers are drawn to products that are shown realistically, emulating the way they would wear them in a store.
With the help of ghost mannequin photography, outfits such as shirts, jackets, pants, and other garments are made more transparent so they can better illustrate their potential. Brands and retailers around the globe often apply this style to their clothing to keep consistency.
Appearances of your products on the internet to increase sales is a major part of e-commerce in today’s world.
How do you create a ghost mannequin?
Let’s do it point wise:
- Choose the right “detachable” ghost mannequin for your product
- Select appropriately sized mannequins that show your products in the most attractive light. Select which parts of the mannequin you’d like to remove.
- Plan your photoshoot
Set up your white background and prepare your product stock. Be sure you’ve purchased all the items you require. White mannequins work great in white backgrounds. It makes photo retouching and image editing easier. Make sure you have enough lighting. Excellent pictures are key to perfecting the ghost mannequin.
- Placement of your products.
- The placement of your products is as important as good lighting to getting high-quality product photos. This is especially true for ghost mannequin photography. Avoid hanging bulky items for photos, since your camera won’t show them off effectively.
- Clicking the Photos
- You’ll require a minimum of three or four photos for every product. One front and the back view are made of a mannequin image, and one (flat) front back shot is on a white foam board.
- The foam board shots act as visual filler after you’ve edited your images to remove the mannequin model. You should also snap a few shots of the product’s interior to fill in the void left behind when you digitally remove the mannequin in Photoshop.
- Each shot should have the same lighting. It allows you to mark the location and note the height of your mannequin or model before replacing whatever is needed for the shooting on the foam board home page.
- There are different ways to create a ghost mannequin, but the most popular is to use Photoshop. Creating the invisible mannequin effect is relatively easy, with some basic photoshop knowledge.
For your options on producing the invisible mannequin effect, you have the option of setting up the image editing software yourself or delegating the task to a service provider, such as Clipping paths.
Why would you use a ghost mannequin?
There are many reasons you might use a ghost mannequin in your photography or video work
- Perhaps you want to create the illusion of a person being there when there is actually nobody present.
- Maybe you want to showcase a clothing item but don’t have a model available.
- Or maybe you’re looking for an interesting way to capture attention online.
No matter what your reason, using a ghost mannequin adds interest and intrigue to your work. They can be used in many scenarios, from fashion shoots to product demonstrations. And with the right editing, they can look incredibly realistic.
Some tips for using ghost mannequins in your photography
One of the most popular techniques in photography is using ghost mannequins. This involves taking pictures of mannequins that appear to be transparent or have had their clothing removed.
Here are some tips for getting the best results from your ghost mannequin shots-
- Use a tripod - A tripod will help you keep the camera still and produce sharper images.
- Choose a plain background - A busy or cluttered background will distract from the mannequin and make it harder to create a ghostly effect.
- Use a long exposure - To create a ghostly effect, you’ll need to use a long exposure time. This can be anywhere from 1 second up to 30 seconds or more, depending on the amount of ambient light present.
- Before taking your shot, turn off all the lights in the room.
Experts think ghost mannequin photography will elevate your online store to the next level. Invisible mannequin photography provides a highly effective way to show off your products.
Contact our support team at Clipping Paths today and skyrocketing sales will be yours.
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